2019 CCPRO Conference

Wed, Apr 10, 2019 to Fri, Apr 12, 2019
Bahia Resort & Hotel San Diego, CA
General Info

General Info

The Community College Public Relations Organization serves marketing and communications professionals at California’s community colleges. The conference offers workshops on a variety of topics related to community college marketing, including government relations, crisis communications, event planning, and social media management. One of the highlights of the conference is the CCPRO Awards dinner, in which the outstanding work by California community college marketers is honored.

Download the 2019 Conference Program


The schedule is subject to change.

Wednesday, April 10

8:00 a.m. – 5:00 p.m.                Registration

8:30 a.m. – 12:00 p.m.              Pre-Conference Workshop

Part I: “Vision for Success: Changing Expectations for Marketing and Communications”
Part II: “Identity and Public Relations: The Secret to Strategic Planning, Employee Communications and Public Relations”

1:30 p.m. – 2:00 p.m.                Conference Welcome

2:00 p.m. – 2:15 p.m.                Break

2:15 p.m. – 3:15 p.m.                Breakout Sessions

3:15 p.m. – 3:30 p.m.                Break

3:30 p.m. – 4:30 p.m.                Breakout Sessions

4:30 p.m. – 6:00 p.m.                Break

6:00 p.m. – 9:00 p.m.                Cocktails on the Beach

Thursday, April 11

8:00 a.m. – 9:00 a.m.                Breakfast

9:00 a.m. – 10:00 a.m.              Morning Breakout Sessions I

10:00 a.m. – 10:10 a.m.            Break

10:10 a.m. – 11:10 a.m.            Morning Breakout Sessions II

11:10 a.m. – 11:20 a.m.             Break

11:20 a.m. – 12:20 p.m.            Morning Breakout Sessions III

12:30 p.m. – 2:30 p.m.              Lunch & Keynote (All Pro Award and PROmoter Awards Announced)

2:45 p.m. – 4:45 p.m.                Afternoon Breakout Session

4:45 p.m. – 6:00 p.m.                Break

6:00 p.m. – 7:00 p.m.                Cocktails

7:00 p.m. – 9:00 p.m.                Pro Awards Dinner

Friday, April 12

7:30 a.m. – 8:30 a.m.                Breakfast

8:30 a.m.                                   Board bus to Balboa Park

Balboa Park, one of San Diego’s jewels, is home to more than 16 museums and other attractions, including the San Diego Zoo. Learn how Balboa Park is marketed, then spend some time exploring some of its 1,200 acres.

9:00 a.m. – 11:30 a.m.              Balboa Park Visit 

11:30 a.m.                                Board bus to return to the Bahia Resort Hotel

12:00 p.m. – 1:30 p.m.             Lunch, Closing Remarks and Election of 2019-20 CCPRO Officers


Download the tentative schedule-at-a-glance.



CCPRO members
Early-Bird: $400 (ends March 11, 2019)
General Registration: $450 (after March 11, 2019)

General Registration: $500 
(no early-bird for non-members)

Guest Meals
CCPRO Awards Dinner Guest Meal Ticket: $75 (Dinner held on Thursday, April 11)

You are eligible for a $25 discount on registration if you attended one of the Crisis Communications workshops. You will be required to upload a certificate of attendance with your registration.

NOTE: Registration will close on Wednesday, April 3 at 5:00 pm.

Hotel & Travel

Hotel & Travel

The 2019 CCPRO Conference is being held at the Bahia Resort Hotel in San Diego. Rooms are available for conference attendees at the rate of $179/a night. To book a room at the Bahia Resort Hotel, go to the Bahia Resort Hotel website, or call (858) 488-0551 and be sure to mention that you are attending the CCPRO conference.

Bahia Resort Hotel
998 W Mission Bay Drive
San Diego, CA 92109


CCPRO Awards

Welcome to the 2019 CCPRO Awards Competition!

This is a great opportunity to be honored by your peers for your incredible efforts in supporting your college throughout 2018. The 2019 CCPRO Awards competition will be online, and CCPRO will once again use Better Newspaper Contests as our awards site host. Entry fees are per entry. You may pay online or an invoice can be sent.

EARLY BIRD DEADLINE: Monday, January 21st, 2019 >> $30 for EARLY BIRD member entries, $60 for non-members.
GENERAL REGISTRATION DEADLINE: Monday, February 4th, 2019 >> $40 for members, $70 for non-members

This year’s competition has 48 categories, so the opportunity of being honored for your work has been increased. Entries must be for work first used in 2018. The judges reserve the right to place entries in appropriate categories once submitted. Please read the awards descriptions to ensure that your entry is submitted in the proper category.

You MUST visit BetterNewspaperContest.com/ccpro2019 in order to set up a contestant account and submit entries. 

The award winners will be announced during CCPRO’s annual conference at the Bahia Resort Hotel in San Diego at the CCPRO Awards dinner on Thursday, April 11.

If you any questions about the awards, entering the contest, category explanations or the winner selection process, please contact:

David Ysais
Manager of Communications and Public Relations
Los Angeles Trade-Technical College
400 W. Washington Blvd. Los Angeles, CA 90015.
phone: 213 763-7063 or 213 792-0280
email: ysaisdp@lattc.edu

Pre-Conference Workshop

Pre-Conference Workshop

Guided Pathways…AB 705…College Promise…Vision for Success…Student-Centered Funding Formula…Is your head spinning because of our new reality? How are marketing and communications professionals contributing to our colleges’ success in this evolving landscape?

Part I: “Vision for Success: Changing Expectations for Marketing and Communications”
Hear from the State Chancellor’s Office and Community College League of California on how they have put the pieces together to simplify and communicate the many initiatives colleges will implement while maintaining enrollment and promoting our successes simultaneously.

Part II: “Identity and Public Relations: The Secret to Strategic Planning, Employee Communications and Public Relations”
To move your college forward, CEOs must win the “hearts and minds” of employees to change the way we work in order to achieve better outcomes. An internal communications plan must be developed and implemented to help employees understand how all the initiatives fit together, and how they can impact student success. 

Hear from Dr. Bey-Ling Sha, APR, professor of public relations at San Diego State University’s School of Journalism & Media Studies, on your critical role in achieving these objectives, and tips to make you a star contributor in this transition.


CCPRO Membership

CCPRO is a statewide professional development and service organization that seeks to promote excellence among California's community college communications and public relations professionals. The organization serves as a central resource of information and provides counsel and assistance relating to the advancement of community colleges statewide and the professional growth of its members.

CCPRO offers several membership levels. Become a member today to take advantage of our early-bird special membership rates! 


Individual Membership: $75.00

Associate/Retiree: $50.00

Tier 1 Departmental: $200.00
This membership level allows up to four members total.

Tier 2 Departmental: $400.00
This membership level allows up to ten members total.